1. Introduction
Welcome to www.borderlinkai.com.au (“BorderLink AI,” “Company,” “we,” “us,” or “our”). We are committed to protecting your privacy and ensuring that your personal information is handled responsibly. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or purchase our digital products.
By using our website, you agree to the practices described in this Privacy Policy.
 
2. Information We Collect
2.1 Personal Information
We may collect personal information that you voluntarily provide, including:
Name, Email address, Phone number, Billing details (excluding full credit card numbers), Account login details (if you create an account) and Trade-related documentation and the metadata contained therein
2.2 Digital Product Purchase & Download Data
To deliver digital products securely and prevent misuse, we may collect:
Download timestamps, Number of download attempts, IP address used during download, Device/browser identifiers, Fraud prevention signals (e.g., unusual activity flags)
2.3 Payment Information
Payments are processed through third party providers such as Wix Payments, PayPal, or Stripe. We do not store or have access to full credit card numbers. Payment processors may collect:
Billing address, Partial card details, Transaction metadata, Fraud screening data
2.4 Usage Data
We automatically collect information such as:
IP address, Browser type and version, Operating system, Pages visited and time spent, Referring URLs, General location (city/region)
2.5 Cookies & Tracking Technologies
We use cookies and similar technologies to:
Enable essential site functionality, Analyze website traffic, Improve user experience, Support marketing and retargeting (if enabled)
You may disable cookies through your browser settings, though some features may not function properly.
 
3. How We Use Your Information
We use your information to:
Provide, deliver, and improve our digital products and services
Process payments and verify transactions
Communicate with you regarding purchases, updates, or support
Send marketing communications (you may opt out anytime)
Prevent fraud, abuse, or unauthorized sharing of digital products
Analyze website performance and user behavior
Comply with legal and tax obligations
 
4. Sharing Your Information
We do not sell or rent your personal information. However, we may share information with:
4.1 Service Providers
Including:
WIX (website hosting and data storage), Payment processors, Email service providers, Analytics tools, Customer support platforms and AI Infrastructure Providers
These providers process data on our behalf and follow strict security standards.
4.2 Legal Requirements
We may disclose information if required to:
Comply with laws or regulations, Respond to lawful requests, Protect our rights, users, or property
 
5. Data Security
We implement technical and organizational measures to protect your information. However, no method of online transmission is completely secure, and we cannot guarantee absolute protection. WIX stores data on secure servers located in multiple global regions and uses industry standard security protocols.
 
6. Data Retention
We retain personal information only as long as necessary for:
Fulfilling purchases, Providing access to digital products, Legal, tax, and accounting obligations, Resolving disputes. For Commercial Trade Data, we retain information only for the duration of your active subscription or as required to assist you in meeting statutory trade record-keeping obligations (typically 5–7 years in most jurisdictions).
Enforcing our Terms of Service
You may request deletion of your data, subject to legal requirements.
 
7. Your Rights and Choices
Depending on your location, you may have the right to:
Access your personal information, Correct or update your information, Request deletion of your data, Object to or restrict processing, Opt out of marketing emails, Disable cookies, Request a copy of your data (data portability)
To exercise these rights, contact us via the website.
 
8. User Accounts (If Applicable)
If you create an account on our website:
You are responsible for maintaining the confidentiality of your login details
You may request account deletion at any time
Deleting your account may remove access to previously purchased digital products
 
9. Children’s Privacy
Our website and digital products are not intended for children under 13 (or the age of digital consent in your region). We do not knowingly collect data from children. If you believe a child has provided information, contact us and we will delete it promptly.
 
10. Automated Decision Making
We may use automated tools to:
Detect fraudulent transactions, Limit excessive download attempts, Flag suspicious account activity
These systems help protect our digital products and customers.
 
11. International Data Transfers
Because we use WIX and global service providers, your information may be transferred to and stored in countries outside your own. We ensure that such transfers comply with applicable data protection laws.
 
15. AI & commercial data addendum
15.1 Processing of Commercial Trade Data
In addition to Personal Information, the Service involves the processing of "Commercial Trade Data," which includes information extracted from uploaded documents such as Commercial Invoices, Bills of Lading, Packing Lists, and Certificates of Origin.

Purpose: This data is processed solely to provide the contracted Services (e.g., HS Code suggestions, document auditing, and compliance reporting).

Confidentiality: We treat Commercial Trade Data as strictly confidential and do not sell or share this data with third parties for marketing purposes.

15.2 Artificial Intelligence & Model Training
BorderLink AI utilizes third-party Artificial Intelligence (AI) and Machine Learning (ML) providers (such as OpenAI or Anthropic) via secured API connections to process your data.

Training Opt-Out: We explicitly opt-out of all "model training" features provided by our third-party AI sub-processors. Your Commercial Trade Data is never used to train, refine, or improve public or foundational AI models.

Ephemeral Processing: Where possible, we utilize "zero-retention" or ephemeral processing, meaning the AI sub-processor deletes the data from their environment immediately after the output is generated.

15.3 AI Sub-Processors & OCR Technology
By using the Service, you acknowledge that your data will be transmitted to and processed by our AI sub-processors. These entities are vetted for enterprise-grade security standards and are restricted from using your data for any purpose other than providing the specific technical output requested by BorderLink AI.

15.4 Data Isolation & Encryption
All uploaded documents and extracted Commercial Trade Data are stored in encrypted environments. Unlike standard e-commerce data, your trade documents are isolated to ensure that no "cross-contamination" occurs between different user accounts or organizations.

15.5 Automated Suggestions vs. Decisions
While our AI provides automated suggestions for tariff classifications and compliance risks, these do not constitute "automated decision-making" with legal effect. The "Human-in-the-Loop" (as defined in our Terms of Service) remains the final decision-maker.

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16. Third Party Links
Our website may contain links to third party websites. We are not responsible for their privacy practices or content. We encourage you to review their policies before providing personal information.
 
17. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated “Last Updated” date. Continued use of the website indicates acceptance of the revised policy.
 
18. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us through the contact form on our website.